Objectiva

Press and News

November 19, 2001

Objectiva Software Solutions Expands Business Development Efforts in China

Carlsbad, California - November 19, 2001 - Objectiva Software Solutions, a leading software development services company, today announced expansion of its business development efforts in China. In the coming weeks, the company is expected to announce the signing of contracts with several Fortune 500 companies as well as several domestic Chinese companies to provide software solutions in China. Up until this point, the company has relied in most part on the US market as its primary revenue source.

"The recent downturn in the US economy coupled with the explosive growth in China's economy have made this strategic decision relatively easy to arrive at. Companies are looking for ways not only to increase revenues, but to also cut software development costs. Objectiva provides a means to achieve both, commented Douglas Winter, Chief Executive Officer at Objectiva.

Acceptance of China into the World Trade Organization (WTO), being selected as the host of the 2008 Olympics and the recent establishment of Document Number 18 promoting the development of the Integrated Circuit and Software Industries has attracted many organizations to conduct business in China.

Mr. Winter added, "We are anxious to assist our clients in taking advantage of opportunities in China by setting up private label software and business development centers, localizing their products and systems, or setting up sales and marketing channels to help them increase revenues. The explosive growth in China today is reminiscent of the US economy a few years ago."

Tao Ye, Chief Operating Officer of Objectiva based in Beijing, said, "There are two major reasons why we have a leading advantage here in China. First, we have a partnership with one of the largest software companies in China, China National Computer Software and Technology Service Corporation, which has thirty-six divisions throughout China and over 2,200 developers. Secondly, Objectiva has built solid relationships with key officials in a multitude of other leading China-based organizations and within the Chinese government. Anyone that has done business in China knows that it is your relationships that will either make you a success or a failure here."

"What makes us so attractive to both US and Chinese companies is that all of our people in China speak English and a majority of the team hold advanced degrees from the top universities in Beijing, which rival universities like MIT in the States. This fosters great communications between our team and the project team of our US-based clients and provides Chinese companies a Westernized insight, which is frequently lacking."

 

About Objectiva Software Solutions
Objectiva Software Solutions is a privately held global software development services company, headquartered in Carlsbad, CA, with offices in San Francisco, CA and Beijing, China. Objectiva provides its clients with experienced teams, managed by US-based technical leaders, with expertise in managing global software development efforts. Objectiva's teams have many years of expertise in architecting enterprise software solutions (J2EE, COM+ and MS .NET), web-based and client-server applications, and software for the wireless Internet. Objectiva provides its clients with the ability to reduce cost of software development without sacrificing quality, on-time delivery and time-to-market. With its affiliation with one of the largest software companies in China, Objectiva provides its clients in the US with affordable scalability and access to more than 2200 software developers, making it an emerging leader in the software outsourcing market.

For further information, contact us at information@objectivasoftware.com or visit us at www.objectivasoftware.com.

Statements included herein that state the Company's or Management's intentions, hopes, beliefs, expectations or predictions of the future are "forward-looking" statements that involve known and unknown risks and uncertainties. The Company's actual results, performance or achievements could differ materially from those expressed as implied by such statements.

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